Friday, April 24, 2009

Meeting Minutes Mar. 3, 2009

Hockey Association of the Arts

Good Times Hockey League of the Arts

Communications meeting


 

Date: 3 MAR 2009

Time: 6 PM to 8 PM


 

Attending 

Affiliation 

Sal Sarah Knox 

Blackhearts 

Tom Goodwin 

HAA/GTHLA 

Julie Martin 

Twisted Sister 


 

AGENDA


 

1) Roll call

2) New agenda items?

3) Set meeting date for third meeting out

4) Review website mockup

5) Review Newsletter mockup and logistics

6) Other action items progress from last meeting

7) List action items going forward


 


 

~~~~~


 

1) Roll call : done


 

2) New agenda items: NONE


 

3) Set meeting date for third meeting out:


 

Wednesday, March 25

Tuesday, April 21

Tuesday. May 19


 

4) Review website mockup


 

We reviewed the website mockup provided by Robyn.


 

1) maybe include an "about" button near the HAA logo so it is part of every page?

2) maybe move the headlines up from the bottom left to the top right?


 


 

Next steps:


 

ACTION SK post web site mock-ups on google.docs, with the current look and feel, create a preamble and get comments by 2 weeks from posting

ACTION SK once feedback re web site mock ups is in, Robyn to update to prepare for creation

ACTION TG to speak with Eric about the web site design, to see if it is possible and then report back

ACTION TG to ask Yellow Pencil, when and what do they need


 

5) Review Newsletter mockup and logistics


 

Reviewed mock up of the newsletter.


 

ACTION TG and SK to figure out how to put the newsletter content on the site

ACTION ALL members to get more interesting content

ACTION SK newsletter deadline 13 mar to go out week of 25th

ACTION SK newsletter to asses long term benefit (cost, convenience etc) re Constant Contact, to be decided by April meeting


 


 


 

6) Other action items progress from last meeting


 

Websites 

Tom 

11/02 TG – to talk Yellow Pencil, make sure they are good to go on creating our website especially with the added features we want, maybe with a view to completing the migration etc by April? What would they need from us?

03/03 Carried forward 

03 03 2009 

ACTION 

Websites 

Sal 

SK – to work with Robyn and provide something to the group for review. Decide how to get additional feedback at the next meeting.

11-Feb-09 

Done 

Newsletter 

Sal 

SK – to try and get content and layout the template in tine for a March release 

11-Feb-09 

Done 

Newsletter 

Adam 

AE – to help sal chase content

11-Feb-09 

Done 

Newsletter 

Sal 

11/02 SK – to talk to Jeff Waye about using Etienne about translating,

03/03 or maybe just french content 

03 03 2009 

ACTION 

Newsletter 

Tom 

TG – to teach Sal how to use mail merge to deliver email 

11-Feb-09 

Closed (not required with Constant Content

Newsletter 

  

one pager version of the newsletter to go out to non-participant audience  

11-Feb-09 

Parking Lot 

Websites 

  

adding online store and broadcasting to HAA website 

11-Feb-09 

Parking Lot 

Websites 

Tom 

11/02 TG - to discuss list of items with Eric of Sporticus (re presentation of league sites), discuss the feasibility and report back to committee

03/03 Carried forward 

03 03 2009 

ACTION 

Websites 

Tom 

11/02 member ship database TG will talk with Eric and Paul of Yellow4 Pencil

03/03 Carried forward 

03 03 2009 

Parking Lot 

Logos 

Sal 

SK – to organise a time for TG, RS, SK to meet to  

11-Feb-09 

Done 

Logos 

Tom 

TG – to create a list of logos that the league has/needs 

11-Feb-09 

Done 

Print materials 

Tom 

TG – to talk to Aaron about the Yearbook concept moving forward, just to put a bug in his ear, to be further developed after Summit

11-Feb-09 

Done 

Promotion 

Julie 

JM – to maintain bulletin board with stats and events etc. not locked 

11-Feb-09 

Done  

Promotion 

Tom 

TG to bring promotional ideas forward one at a time

11-Feb-09 

Parking Lot 


 


 

7) List action items going forward


 

Websites ACTION SK post web site mock-ups on google.docs, with the current look and feel, create a preamble and get comments by 2 weeks from posting

Websites ACTION SK once feedback re web site mock ups is in, Robyn to update to prepare for creation

Websites ACTION TG to speak with Eric about the web site design, to see if it is possible and then report back

Websites ACTION TG to ask Yellow Pencil, when and what do they need


 

Newsletter ACTION TG and SK to figure out how to put the newsletter content on the site

Newsletter ACTION ALL members to get more interesting content

Newsletter ACTION SK newsletter deadline 13 mar to go out week of 25th

Newsletter ACTION SK newsletter to asses long term benefit (cost, convenience etc) re Constant Contact, to be decided by April meeting


 


 


 


 

Addendum:


 

Newsletter – Jeff to send Sal samples of newsletter

Jeff suggested speaking with Constant Contact to find out about offering advertising on our newsletters


 

Friday, February 6, 2009

Meeting Minutes – Jan 14th, 2009

Hockey Association of the Arts

Good Times Hockey League of the Arts

Communications meeting


 

Date: January 14th, 2009

Time: 8 PM to 10:00


 

Attending 

Affiliation 

Sal Sarah Knox 

Blackhearts 

Tom Goodwin 

HAA/GTHLA 

Jeff Waye 

Montreal 

Brent Oliver 

Edmonton 

Mark Abernethy 

 


 


 

The goals of the meeting were to figure out:


 

  • what needs to be accomplished by the committee to further the mission/vision of HAA and all the rest (tasks)
  • what we already have and how it fits
  • who will do what to move it forward


 


 

1) go around and introductions


 

2) reviewed the Communications Doc


 

<insert link to file here>


 

it made sense to everyone, no changes requested


 

3) Discussed what we have already and how it fits


 

3.1 Discussed consolidating brands – Streamline all the site addresses and have everything off the main address. Groups could also follow the same naming convention. Retire all the old addresses.

everyone agrees


 

3.2 Discussed the division of the team sites into regions, pros and cons of regional brand vs teams/leagues


 

BO - leans towards listing the leagues listed off the top page, no regional distinctions

JW - Either would be fine… Regional could be OK but it must be easy

MA – a map would be good and help establish the context for the whole league


 

Decision made to just list the leagues and individual teams off the top HAA site


 


 


 

3.3 Discussed the model for communication


 

Everyone agrees with the model.

Everyone agrees the tools should be as integrated as possible so that across Canada everyone can see what others are doing, the site and web 2.0 apps should support this.


 

4) Who will do what to move it forward


 

Task 1) consolidate the sites

We need somebody to consolidate the sites

ACTION - > SK to try and find someone


 

Task 2) architecture and look and feel

We need someone to help vision the architecture of the site to connect all the pieces

Map

Create a hierarchy for the page

ACTION - > SK to try and find someone to help vision the architecture (maybe Robyn C) to try and look at the HAA pages to see how that can be improved promote HAA and all the league and teams, visual hierarchy


 


 

Task 3) groups and blogs

Do we need to promote?

A more central place to discuss

Blogs?

ACTION - > blogs and groups to be carried over until site is re-visioned


 


 

Task 4) HAA newsletter

Quarterly would be good

Pre-tourney scouting report

Use a template is best, recognizable

Content? Stats are good, what different teams have done,

JW - Once a month they send out an update on penalty minutes to promote the Year of beer prize. How long to compile? 5 minutes. Content easy to get? Yes… everyone is trained to provide.

ACTION - > JW to send SK his template and to be discussed next meeting


 


 


 

Task 5) calendar

We will start to promote the use of the calendars to participate in league business and events

ACTION - > To be carried over, once we have the site sorted out


 


 

General

JW - People want to be involved, they need discernable tasks that are simple and quick

TG - Our goal should be to help people get involved, develop a foundation so that people can help, people often don't have anything specific


 

Next meeting:

JW – not around Feb 16 week

MA – around all the time


 

ACTION - > SK to schedule meeting (maybe FEB 4th?) at 6pm Toronto time, week nights

ACTION - > SK to send minutes


 


 

Action Items


 

Who 

What 

Status 

Sal 

SK to try and find someone who can consolidate the sites

 

Jeff 

JW to send SK his newsletter template

Done 

Sal 

SK to try and find someone to help vision the architecture (maybe Robyn C) to try and look at the HAA pages to see how that can be improved promote HAA and all the league and teams, visual hierarchy

 

TBD 

blogs and groups to be carried over until site is re-visioned 

 

TBD 

Calendar use and promotion to be carried over until site is re-visioned 

 

Sal 

SK to send minutes

 

Sal 

SK to schedule meeting